Roland Bodden — Greenwood King Properties
Listing brochures designed to give every property a polished, considered presence, regardless of price point.
Industry
Real Estate
Scope of work
Print & Collateral Design
Duration
Ongoing
Challenge
Each new listing needed materials that could stand out immediately, in person or online, while staying consistent with Greenwood King's brand across very different properties.
A 1950s ranch renovation, a modern architectural showcase, and a 2019 custom build all needed the same level of polish, despite having little else in common.
Goal
Give every listing a leave-behind that felt as considered as the home itself, no matter the price point.
Buyers should walk away from every showing with a clear, complete picture, specs, layout, and standout features, in one cohesive piece.
Solution
Mark'd built a consistent eight-page brochure format, cover, spec sheet, photo spreads, floor plans, and agent bio, adaptable to any property.
Each brochure was tailored to its home's character, from a renovated ranch on Clovis Road to a modern showcase on Southmore and a new build on Rolla, all under the same Greenwood King brand.
